You'll investigate the characteristics of three common writing styles: informal, formal, and pompous. During this course, you'll identify and practice five principles for writing with the effect you intend:

 

• Develop a personal, conversational, yet professional tone.
• Prefer directness with brevity and tact.
• Vary sentence pattern and length.
• Revise weak verbs and missing "doers."
• Eliminate cliches.